Citizen Citizen is a digital marketing and social media management agency for the hospitality industry. We are a team of dedicated restaurant professionals who have come together over a shared love of the industry to offer a best-in-class service for our clients.
With over 50 years’ experience across the hospitality industry, we have owned venues, ran events and PR agencies and worked in-house for some award-winning venues.
Along with our extended freelance family, we can offer a full host of extended services from sign writing, animation to interior design. We aim to offer any service you may need to start your business, under our 360 degree approach.
We are all about independent venues, small restaurant groups and food trucks. This is where our passion lies and where we all started out. We understand your business and the passion and dedication that goes into making it a success.
Owning a venue isn’t a hobby it’s a lifestyle, it can be a dream, it can have family heritage but it’s definitely a passion. It can keep you up at night, but it’s also one of the most exciting and rewarding things you can do.
We are here to help, by developing and growing your brand so you can focus on the most important aspects of the day to day running of your business.
Citizen- From the industry people, for the industry people.
Our Values
Be human.
Target audiences are not data, they are people. So when communicating with them ‘remember this’ tell them something personal and new, entice them with your story.
Have emotion.
Restaurants are a multi sensory experices, you’re selling a theatrical experience to your guests of food, drink and environment. There are always lots of ways to tell your story.
Love what you do.
If you don’t, do something else. Hospitality is all about passion and dedication to serve, Love what you do.
Build brands.
Is a long term goal, digital marketing isn’t all about immediate response to ROI. It can be used to grow sales and lead to short term sales uplifts when combined with more traditional marketing techniques.
Think long term.
Building a restaurant can take time, its not a short term project. Have a plan for growth and a realistic target in mind, and stick to it.
Work in tandem.
Use a multiple touch point approach to communicate with people, the more ways to connect with your community the better. Always remember, we’re all human. What excites you, may not excite someone else.
Digital Citizen
We understand the importance of online visibility in the digital era. We will create a strategy that encompasses multiple marketing disciplines, to ensure your business is visible across all online touch-points. Partnered with stand-out creative, our campaigns will br guaranteed to get your business noticed.
Follow our journey.